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Festival Activation

Custom Wrangler Product for Artists

PROJECT

Group Therapy leveraged our deep-rooted relationships with High Water Festival, AC Entertainment and Shovels & Rope to create a backstage activation for Wrangler during which artists received custom chain-stitched denim shirts. On the 2nd night of the festival, Leon Bridges extended the activation to the front-of-house when he sported his custom shirt during his headlining set.

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CONTACT US

© 2021 Group Therapy Studios.

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